Small-batch, ice-dyed by hand in our San Diego home studio. No shortcuts.
No mass production. Just a slow, intentional process that makes every piece one of a kind.
1. Source Premium Blanks
We begin with thoughtfully sourced, high-quality blanks chosen for comfort, durability, and everyday wear.
2. Prep the Fabric
Each piece is soaked in a soda ash solution to help the dye bond deeply and permanently with the fabric.
3. Spin Dry
We remove excess moisture so the fabric is perfectly prepped for clean dye absorption.
4. Shape the Design
Scrunched, twisted, or folded by hand—this is where the foundation of the pattern is created. No two setups are ever the same.
5. Cover With Ice
Ice is layered on top of the fabric and left to melt slowly, guiding the dye in organic, unpredictable ways.
6. Apply the Dye
We hand-apply professional fiber-reactive dyes over the ice. Our studio holds over a hundred colors, making every colorway carefully considered but never duplicated.
7. Let It Rest
The pieces rest for 24+ hours while the ice melts and the dye works its magic—creating the signature splits, blooms, and depth ice dye is known for.
8. Rinse + Reveal
Each garment is hand-rinsed until the water runs clear, then machine washed with professional detergent to lock in color and softness.
9. Finish & Tag
Every piece is inspected, finished with a hand-sewn hem tag, and individually tagged—because details matter.
